The luxury market is always get more full each year. Companies want to get a bigger piece of the pie, or even get into the market and starting getting some of the pie. Lamborghini has been perfecting coupes for many years. They are cars sought by from the rich and famous, we know because we transported many of these on our enclosed carriers. Now, it has been confirmed that Lamborghini is getting into the luxury SUV market.
Lamborghini held a press conference in Rome on May 27th, 2015 to let the world know that an SUV will be ready for sales in 2018. The buzz about a Lambo SUV started in 2012 when the company unveiled a concept SUV called Urus. The economy wasn’t in the best shape at the time so Lamborghini held off to start this vehicles until the economy rebounded, which it has. Lambo’s are not cheap by any means, so holding off until the economy rebounded was smart by a company standpoint.
As a company that transports cars, we are excited to hear of this news and are looking forward to seeing one in a few years. We always get excited when a new vehicle is coming out because we want to see it, touch it, drive it and transport it. We love cars! A vehicle like this needs special transport services to ensure it arrives in showroom condition, so call us when you buy one of these.
Back to the Lambo talk. Experts are already putting figures together about the new SUV. It is speculated that the SUV will be the most affordable Lamborghini in the lineup and will likely be the biggest seller of their lineup because of the lower selling price and the fact that it is a new model. Last year Lamborghini sold 2,530 vehicles and experts are saying the new SUV will outsell the the entire lineup itself at nearly 3,000 SUV’s per year. That is a BIG jump for the company.
I think it is safe to say that we are all looking forward to the new era for Lamborghini and hopefully we will start seeing these on the road in 2018 when they are released.